Herb Baumeister

Herb Baumeister

Herb Baumeister
Birth name: Herbert Richard Baumeister
Also known as: Brian Smart
The I-70 Killer
The I-70 Strangler
Born: January 7, 1947(1947-01-07)
Indianapolis, Indiana, USA
Died: July 3, 1996 (aged 49)
Grand Bend, Ontario, Canada
Cause of death: suicide
Number of victims: 11–20+
Span of killings: 1980–1996
Country: USA
State(s): Indiana, possibly Ohio
Date apprehended: Never arrested, charged or convicted

Herbert Richard “Herb” Baumeister (April 7, 1947 – July 3, 1996) was an alleged American serial killer from suburban Westfield, Indiana outside of Indianapolis. He was the founder of the successful thrift store chain Sav-a-Lot in Indiana. Baumeister committed suicide before he could be brought to trial, and never confessed to the crimes he was alleged to have committed.


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Early life

The oldest of four children, Baumeister’s childhood was reportedly normal. By the onset of adolescence, however, he began exhibiting antisocial behavior; acquaintances later recalled the young Baumeister playing with dead animals and urinating on a teacher’s desk. As a teenager, he was diagnosed with schizophrenia, but did not receive further psychiatric treatment. As an adult, he drifted through a series of jobs, marked by a strong work ethic, but also by more and increasingly bizarre behavior.

He married in 1971, a union that produced three children. He founded the Sav-a-Lot chain of discount stores in 1988, and quickly became an affluent, well-liked member of the community.


In the early 1990s investigators with the Marion County Sheriff’s Department and the Indianapolis Police Department began investigating the disappearances of gay men in the Indianapolis area. In 1993, investigators were contacted by a man claiming that a gay bar patron calling himself “Brian Smart” had killed a friend of his, and had attempted to kill him. The detectives told him to contact them in case he ever saw the man again. In November 1995, he called them and supplied the man’s license plate; after checking the license registry, investigators discovered that “Brian Smart” was actually Herb Baumeister.

Investigators approached Baumeister, told him he was a suspect in the disappearances, and asked to search his house. When Baumeister refused, investigators confronted his wife, Julie, who also forbade police to search the house. By June 1996, however, Julie Baumeister had become sufficiently frightened by her husband’s mood swings and erratic behavior that, after filing for divorce, she consented to a search. The search, conducted while Baumeister was on vacation, yielded the remains of 11 men; only five were identified.

Baumeister escaped to Ontario, where he committed suicide at Pinery Provincial Park by shooting himself in the head. In his suicide note, he described his failing marriage and business as his reason for killing himself. He did not confess to the murders of the men found in his backyard.

In addition to the murders at his estate, Baumeister is also suspected of killing nine more men, the bodies of whom were found in rural areas along the corridor of Interstate 70 between Columbus, Ohio and Indianapolis, Indiana. Julie Baumeister told authorities that her husband made as many as 100 business trips to Ohio, on what he said was store business.

Media coverage

The A&E Network television series The Secret Life of a Serial Killer aired an episode about Baumeister in 1997.

The case was also featured on The Investigators on TruTV in 2008.

External links

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